We apply strategic & creative energy toward our partner’s brands by transforming purpose & meaning.

The Branding Lab is a group of creative specialists, made up of designers and strategists that deliver transformative brand experiences to businesses that seek the next step in their brand evolution.

Our ideology and approach are developed by our collaborative response toward you and your business.

We are experts at understanding what lies at the heart of your business in order to develop brands and spaces that deeply connect with your audience.

Inspired by creativity and growth, we create authentic ways to engage and merge brands with people through meaningful conversations. 


The people behind it all.

Mario Henein

Creative Director

Linda Spina

Brand Manager

Benjamin Shepherd

Brand Manager

Ken Flores

Creative Designer

Shaun da Silva

Senior Designer

Zainab Mirza


Chanel Wardini

Social Media

James Daher

Content Producer

Nick Gallo

Brand Strategist

Nej Henein

Interior Stylist

Creating strategic touch-points that inspire dialogue and influence new-age thinking.

Everything we do begins with a strategy. 

When it comes to the world of branding, communication is a key element in sanctioning an authentic and transparent connection between your audience and your brand. Using strategic methods, we define unique strategies that breathe new life into your brand’s identity. 

Our ideas and experience spark a new flare of human connection that intensifies brand engagement and influences new behaviour. We are simply a lab of forward-thinking creatives and strategists who thrive on challenges.